QPayApp Launch Video
A promotional launch video for QPayApp, QPayPro’s mobile payments app. Edited and animated end to end, then adapted into paid ad creatives for Meta and Google.
About the client
QPayPro is a payment gateway in Guatemala trusted by more than 5,000 businesses. QPayApp is its mobile app for accepting card payments on the go.
Client
QPayPro
Industry
Fintech
Year
2022
Services
Video Editing & Motion Graphics
Built with
The challenge
QPayPro was launching QPayApp and needed a video that explained the app in seconds and doubled as paid ad creative. It had to feel modern and trustworthy for a fintech audience, and stay clear even when watched muted on a phone.
The approach
I edited and animated the full piece in After Effects and Premiere Pro: motion graphics that walk through the app, a rhythm timed for social feeds, and cuts sized for ad placements. The same video drove both awareness and performance campaigns.
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